Google Tag Manager
Manage your tags without coding using a reliable tool that integrates all Google and third-party tags. Improve analytics, efficient loading, and team collaboration with error checking, security measures, multi-environment testing and more.
★ 2.1 average rating
About Google Tag Manager
Manage all your website tags without editing code. Google Tag Manager delivers simple, reliable, easily integrated tag management solutions— for free. Increase your agility: Efficiently add and update your own website tags to better understand conversions, site analytics, and more. Integrate easily: Tag Manager supports and integrates with all Google and third-party tags. Put your mind at ease: Error checking, security features, and speedy tag loading ensure that all your tags work. Collaborate across your team: Improve collaboration across your business. Features like workspaces, granular access controls, and support for multi-environment testing mean that marketing and IT can work together efficiently. Dive into the details. Get access to features like easy preview and debug tools, auto-event triggers, and a user-friendly interface to help you manage your tags. Designed to work together. Tag Manager works seamlessly with Google and third-party tags, so you can change tags on the fly – saving time and increasing efficiency.
Key Features
- ✓Tagging
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Frequently asked questions
What is Google Tag Manager?
Manage your tags without coding using a reliable tool that integrates all Google and third-party tags. Improve analytics, efficient loading, and team collaboration with error checking, security measures, multi-environment testing and more. It is listed under the Freemium • Proprietary license model in the SaaS Lenz directory.
Is Google Tag Manager free to use?
Google Tag Manager is listed as Freemium • Proprietary in our directory. Pricing and plan details can change, so check the official website for current terms before committing.
What platforms does Google Tag Manager run on?
Google Tag Manager is available on Online, Software as a Service SaaS, so you can use it across the devices your team already works with.
Who develops Google Tag Manager?
Google Tag Manager is developed by Google Marketing Platform. You can find more background and documentation on the product's official website.
What are the best alternatives to Google Tag Manager?
Popular alternatives to Google Tag Manager include Addingwell, Cheq Essentials, Cloudflare Zaraz, Magic Pixel, Segment. Compare their features, license models, and platforms on the SaaS Lenz alternatives page.