Overutilized or geographically distant servers add latency and degrade the user experience. Such mistakes can prove costly, resulting in lost customers, missed revenue, and reputational damage. With Cloudflare Load Balancing, you can improve application performance and availability by steering traffic away from unhealthy origin servers and dynamically distributing it to the most available and responsive server pools. Key Features

Global and local load balancing Active origin monitoring Fastest managed DNS Support for HTTPS and TCP traffic Detailed traffic analytics Fast failover with zero downtime Dynamic steering Real-Time latency maps DDoS protection included Geo-based steering Configurable origin weights Session affinity Health status notifications via email and REST API Integration with Argo Smart Routing and Spectrum No DNS propagation delays (proxied traffic)